Fruit salad is a delicious and healthy snack that many people like. The reason is that this snack consists of fruit and is equipped with mayo sauce and grated cheese. In short, this is a healthy and delicious meal.

In the past few years, fruit salad has become a popular menu among the public. Not only is it nutritious, fruit salad is also delicious and suitable to eat to refresh the body.

This makes it a fruit salad business opportunity you shouldn't miss. This business can generate tempting profits. Apart from that, if you are clever in implementing strategies, the fruit salad business can grow even bigger.

Before opening this business, it's a good idea to know the current business opportunities, analyze the use of capital, profits, and tips for success. Apart from that, we also provide some inspiration for fruit salad recipes that you can use as a reference.

Sweet Opportunity for Fruit Salad Business

Indonesia has a multitude of types of nutritious fruit, some of which are even difficult to find abroad. Unfortunately, the average level of fruit consumption by Indonesian people is still relatively low, namely 88.5 grams per day for one person.

WHO ( World Health Organization ) recommends consuming 150 grams of fruit per day for each person.

One of the causes of the low level of fruit consumption among Indonesians is their reluctance to eat fruit directly without processing it.

Apart from that, some people also prefer instant snacks rather than fresh fruit as a snack.

Well, this level of consumption and the causes have turned out to be a promising fruit salad business opportunity, you know. By processing various kinds of fruit into salads and selling them, you can reach a wide market share.

This is because fruit salad is more attractive in the eyes of the public than unprocessed fruit. Apart from its delicious taste, people who don't have time to buy and eat fruit will also have a big opportunity to buy fruit salad.

Analysis of Capital Use and Profitability of Fruit Salad Business

Use of Fruit Salad Business Capital

The capital spent on this business is around IDR 18 million. This amount of capital includes initial capital of around IDR 2.5 million and monthly capital of around IDR 15.5 million. Here's an example of the details!

a. Initial Capital for a Fruit Salad Business

  • Napkins: Rp. 20,000
  • Knives (2 pieces): Rp. 30,000
  • Cutting board: Rp. 20,000
  • Food storage containers (5 pieces): Rp. 150,000
  • Refrigerator: Rp. 2,200,000
  • Baking pan (2 pieces): Rp. 80,000

After adding them up, the total price of the initial capital goods above is IDR 2,500,000 .

b. Monthly Capital for Fruit Salad Business

  • Plastic spoon: Rp. 600,000
  • Sweetened condensed: Rp. 300,000
  • Cheese: Rp. 230,000
  • Plain yogurt: Rp. 1,200,000
  • 650 ml salad glasses (1,500 pieces): Rp. 3,000,000
  • Jelly in sachet packaging: Rp. 50,000
  • Eggs: Rp. 700,000
  • Lime: Rp. 50,000
  • Sauce aunt: Rp70,000
  • Olive oil: Rp. 200,000
  • Various fruits: Rp. 9,100,000

If all the capital items above are totaled, it means you need to spend IDR 15,500,000 for business operations every month.

What is the Estimated Profit of a Fruit Salad Business?

For example, you have a fruit salad menu for IDR 25,000. In one day, 50 portions of this menu are sold, resulting in a turnover of IDR 1,250,000. 

If multiplied, you will get total gross sales of IDR 37,500,000 in 30 days. Next, just subtract gross sales from the monthly capital of IDR 15,500,000. As a result, your business will gain a net profit of IDR 22,000,000 per month.

Tips for Successful Fruit Salad Business

Here are tips for success that you can apply to your fruit salad business!

  • Buy quality raw materials, both fruit and complementary ingredients, from trusted suppliers.
  • Package each product with an attractive and informative appearance.
  • Open a business in a strategic location, such as near a school, housing complex, campus, office or shopping center.
  • Market your business through social networks that are busy with users, such as Facebook, Instagram, Twitter or X, and TikTok.SOURCE

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