Unilever marketing placement – top tips for succeeding in the assessment process

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This is a guest post from Royal Holloway Year in Business student, Jaydhan Garcha, who has secured a marketing placement with global FMCG Unilever. Jaydhan's article is packed full of advice for students applying for placements.

Securing a
marketing placement at Unilever involved overcoming online assessments, video
interviews, and a challenging assessment centre.
As I reflect on this experience, I'm eager to share my
insights and offer some tips for fellow students on how to succeed in the assessment
process.



Building Experience:
One of the key strategies that contributed to my success was ensuring I had a
robust background of experience. I took the initiative to gain virtual work
experience at Lululemon in marketing. Additionally, I participated in the IEUK
Business Operations & Marketing Virtual internship, touted as the UK's
number one virtual internship. These experiences not only expanded my marketing
knowledge but also allowed me to network with industry experts, providing valuable
insights.

Diverse Application Experiences:
While some of the placements I applied for initially might not have been my top
choices, each application process presented an opportunity to refine my skills.
I completed 5-6 video interviews with different companies before Unilever. This
repetitive exposure to various scenarios and questions played a pivotal role in
my success during the Unilever video interview stage.


Assessment Centre Preparation:
The assessment centre was the final hurdle, consisting of a group exercise, a
sustainability challenge, and a purpose interview. To stand out, I invested
hours in researching Unilever, ensuring I was well-versed in their values and
goals. This preparation not only impressed my assessors but also boosted my confidence.
I approached the assessment centre with unwavering self-belief, confident that
I was the ideal candidate.


My Top Tips for Success:

1. Engage with the Careers Team: If you
encounter challenges or frustrations during the application process, don't
hesitate to seek guidance from the university's careers team. They possess a
wealth of experience and can offer valuable insights and support!

2. Build Your CV Strategically: Internships and
work experiences are not just resume fillers; they are key to impressing
employers in the initial application stage. The diverse experiences on my CV
played a crucial role in catching Unilever's attention.

In conclusion, navigating the assessment process
requires strategic planning, perseverance, and continuous learning. My journey
to securing a marketing placement at Unilever was demanding, but the lessons
learned along the way have proven invaluable. As you embark on your own
placement application journey, remember the importance of experience, resilience,
and a proactive approach. Good luck!


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