I have passed chapter one, “The online opportunities” and got a badge. Here are the screenshot:

I have documented the lesson in my notepad, then I paste the notes in this blog. Below are the notes.
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The online opportunity
The online facts
The growth rate of online usage in the world from 2000 to 2014 is 764%. Today, nearly half of the world is online.
What are they doing with all that time online?
They are doing:
– Shopping online.
– Watching video.
– Socializing and sharing through social media sites.
– Looking for information.
The conclusion is:
Doing business online brings a lot of opportunities.

Doing business online has many benefits, they are:
– Reach out more customers.
– Build better relationship with customers.
– Using analytics to find out:
a. What strategies work or what strategies don't work
b. What customers really want
– Selling the products or services directly from website or apps.
– Delivering targeted advertising to prospective customers.
– Your business will be visible when people go online and looking for a certain solution from the business' product or service.
– Prospective customers can learn about your business via your website or apps.
To be continued to lesson 2. Stay tune in this blog.