Eleven years
ago, I featured on my blog Brian Solis’ book What's The Future
(WTF) Of Business: Changing The Way Businesses Create Experiences.
I wrote about
that book, “You can likely already imagine that I consider this a must-read
book for any business owner and any leader – even leaders who manage
businesses that don't directly connect with consumers.”
“WTF is
incredibly relevant and timely because Solis explores the non-stop
transformation happening in business today, driven by new social and mobile
technologies.”
Today, brings
another fascinating book by Solis, Mindshift: Transform Leadership, Drive Innovation, and Reshape the Future.
“Mindshift is
the opening of your mind and heart, it’s your ability to see something new or
differently; to learn and unlearn; to react creatively in times of change,” explains
Solis.
As background
about this new book, Solis declares that every company needs leaders who can
spot and seize opportunities at a moment’s notice. Every organization needs
leaders who can rally teams together around new opportunities.
Every company needs
leaders who can see important, emerging trends foresee the coming disruption
and harness those forces, translate them into actionable insights and
motivation to fuel their company’s march into the future rather than ignoring
or running or hiding from opportunities.
In the book, you
will discover why legacy leadership continues to miss the mark and fail to
adequately account for change and innovation, causing people to miss the winds
of opportunity or threats of disruption until it is too late. “Let this
inspire, not frustrate you,” says Solis.
“Becoming a
leader of change is not just about having the strength or audacity or purse
courage to take control. It requires having a compelling vision of the possibilities
and the threats,” adds Solis. “This vision should motivate others to work
together, bring those possibilities to life, and proactively get ahead of the
threats.”
Fortunately,
the book provides you access to the tools, insights, and lessons you need to
become an unstoppable leader, regardless of your role. More specifically, you
will learn how to:
- Adapt for a
post-industrial, AI-first world. - Find direction
in uncertainty. - Spot and
prioritize emerging trends. - Develop, spark,
and embrace innovative ideas that create new value.
Plus, you will
discover why the seven key characteristics of successful modern leaders,
including trust, transparency, creativity, and EQ (Emotional Intelligence) are
so important right now.
“Embracing a
mindshift opens your potential to new possibilities, breaking the shackles of
the status quo, and unlocking alternative, more meaningful destinies” says
Solis.
“Mindshift
is perfect for anyone who knows a better future is possible, and who wants to
make an impact, to reshape the modern business landscape, and develop the
skills they need to thrive in a perpetual state of uncertainty,” adds Solis.
Thank you to
the book’s publishers for sending me an advance copy of the book.
